2020 Ambassador Guidelines


Program Requirements

All official ambassadors must follow the guidelines below:


  • Must participate in the 2020 Rite Aid Cleveland Marathon (any race distance or challenge series)
  • Promote the RACM at runs/events throughout the community
  • Promote the RACM across social media accounts
  • Help to relay information and answer questions regarding important dates, medal reveal, swag, etc.
  • Repost content shared via RACM social media accounts to boost engagement
  • Share at least (1) social media post related to RACM every month – Facebook, Instagram, Twitter
  • Submit a minimum of (2) blog posts throughout to be featured on the RACM website, beginning January 2020
  • Must include related pictures
  • Topics can include training reflections, training tips, favorite running products, healthy recipes, race day tips, race reflections from past years
  • Email links to personal blog posts highlighting the RACM so they can be shared on RACM social media accounts
  • Submit a post-race recap within 48 hours of race weekend
  • Share the official RACM race badge across social media accounts
  • Distribute race materials at places such as running stores, local races, race expos, gyms, fitness studios
  • Provide race weekend support, including fulfilling a volunteer shift


Ambassador Perks

  • 1 complimentary race entry for the event of choice (challenge distances included)
  • 1 complimentary race entry to be used for a giveaway via social media (giveaway date will be assigned so there aren't multiple giveaways occurring at the same time)
  • Unique discount registration code to share with social media followers
  • Official ambassador t-shirt
  • Profile featured on RACM Marathon website – picture, short bio, social media links
  • Official ambassador spotlight – profile will be blasted across social media platforms
  • Access to a private ambassador Facebook group for info and discussions with race staff
  • Invitation to ambassador meet-ups throughout the Cleveland area leading up to race weekend
  • Invitation to VIP Reception on Friday evening and Post-Race Brunch on Sunday of race weekend