Economic Impact 2012
$18.25 Million Generated
A recently completed economic impact study has concluded that the 2012 Rite Aid Cleveland Marathon generated $18.25 million toward the City of Cleveland's economy during race weekend, May 18-20. That figure represents a growth of 170 percent over the 2004 findings that resulted in a figure of $6.8 million.
The study of the May race was conducted by Forward Analytics, a Pittsburgh-based full-service marketing research and strategic planning firm that boasts numerous major clients located throughout the country.